How To Upload Memes To Instagram

Instagram memes are taking over the net, and it's no wonder.

These relatable, relevant, and highly-shareable $.25 of content are perfect for building brand engagement and growth on the platform.

Wondering how you can contain memes into your content marketing strategy?

Nosotros're breaking downwards what makes a dandy meme – every bit well as how yous can utilize them to assist abound your business – below:

What Are Instagram Memes?

An Instagram meme is a slice of content – exist it a moment in pop culture or a universally beautiful animal – used to convey a relatable sentiment with an audience.

They tin be static or dynamic, typically featuring a combination of text and imagery to visually get in on the chat.

And their range is existent.

Instagram memes can take shape via a funny red rug moment or a child falling comatose in their pasta:

Recollect of them as an inside joke, a way to leverage current events from moving picture and television to politics and everyday life.

Instagram memes can exist used to build affinity with your audience, illustrate your brand values, or but inject a chip of personality to your page.

And the best part? When washed well, memes bulldoze a ton of engagement and help build customs on the app – more on that beneath.

FYI: Afterwards is a social media management platform trusted past over 4M businesses, creators, and marketers. Sign upward today then you can plan and schedule your Instagram posts in advance with Later . Sign up today – for free!

Why Instagram Memes Are the Hottest Growth Hack Right At present

ICYMI: memes are having a major moment on Instagram.

Due to their relatable, relevant, and highly shareable nature, Instagram memes are an effective fashion for brands and businesses to gain a ton of likes, comments, and shares.

Some of the biggest, most engaged accounts on Instagram exist for the sole purpose of creating and sharing memes.

Just take a look at @fuckjerry, @ladbible, and @daquan – all of which have over x million followers.

And while memes have ever been a pop format, the introduction of video memes and the pivot away from picture-perfect imagery has seen an explosion of memes across the lath.

In fact, according to a survey by Ypulse 55% of 13-35-year-olds send memes every week – and 30% ship them every day.

So the appetite is there.

From beauty brands to fashion houses and even the food industry, everyone is using these bite-sized $.25 of content to skyrocket their engagement and appeal to a Gen Z and Millennial audience.

Set to hop on the meme train? Get-go scheduling your Instagram memes with Later today!

How to Make an Instagram Meme

Creating your first meme can take a bit of trial.Y'all've got to strike the right balance betwixt beingness on-brand, timely visuals, and finding the correct sentiment that aligns with your audience.

It's as much an art form equally it is science – here'south how to get started:

Stride #1: Observe Inspiration Online

Ane of the easiest ways to enter the meme arena is by post-obit pages similar @sainthoax,@mignonettetakespictures, and @sarcasm_only.

They're the ultimate destination when information technology comes to finding inspiration for pop culture moments and keeping a watchful eye on upcoming trends.

And because these accounts are dedicated to jumping on timely current events, they're e'er the first to post a usable template when any situation arises.

That manner y'all can follow suit and cater your content to your audience appropriately.

Step #ii: Create Your Meme

Bully news: Most memes follow a like, fairly basic format (often using Instagram'south built-in fonts) – so you don't accept to have advanced design skills to create viral memes.

Here's how you can create static and video memes:

How to Brand Static Memes:

Creating a static meme is actually much easier than you lot'd imagine.

Tools similar Imgflip, Mematic, and Imgur, let you add together your ain unique spin to an existing meme in a flash.

Simply browse from a collection of memes similar the dislocated math lady, the distracted beau, and endless others:

In one case you've selected a default meme from the library you tin can customize your meme to your heart'due south desire!

Add together text, images, stickers, drawings, and spacing to best fit your brand'due south aesthetic, and voila, a meme is built-in.

Encounter how Meta Creative used the distracted fellow template to showcase their office perks:

How to Make Video Memes:

If you lot're looking to create a video meme, using a design app like Videoleap has got you covered!

That way you can add text overlays that are pinned to parts of a moving image.

Take a expect at a video meme we created here at Later using Videoleap:

With a elementary interface, the app lets you cut, combine and layer video clips to transform your inventiveness into memorable memes.

Social Media Managing director,Mel Mckechnie breaks information technology all down in the post beneath:

3 Best Practices for Creating Viral Memes

Now that y'all know how to create a meme, here are 3 means to take your Instagram meme to the top!

#one: Stay on Brand

While Instagram memes are fun, it's important to stay consistent with who you are.

Know what type of content speaks to your audience and effort to discover memes that deliver value to your customs.

Take Cocokind for example:

The skincare brand regularly posts fun, pop civilization memes that show off its make ethos and values – all while engaging their audience in a relatable way.

#two: Leap on Timely Trends

The ticket to meme success is to hop on timely trends when they're fresh and most chiefly, relevant.

That way you lot stand a amend chance at going viral.

Hither at Later, we jumped on the Euphoria bandwagon by incorporating a even so from a scene:

By incorporating our signature bright color scheme and relevant text, we were able to join the Euphoria conversation and capitalize on real-time engagement.

#3: Don't Overcomplicate It

Memes are meant to be easy to read, skimmable, and able to convey a bulletin in a matter of seconds.

And then it'southward best practice to go along your text on the shorter side, for a standout meme experience.

Check out how Melanie Laurene keeps her carousel of memes (and caption) unproblematic and straight to the point:

With a snappy fleck of text, you can hands share your story with your community to yield the best results!

If yous're hoping to secure growth and boost appointment on your socials, Instagram memes are an excellent place to starting time.

Find the funny in everyday life and inject a dose of memes into your filigree – who knows, your masterpiece might even go viral!

What are yous waiting for? Level-upwardly your Instagram strategy by planning, previewing, and scheduling your Instagram memes in advance with Afterwards – sign upwardly today: